zoella
back ground info
Zoe Elizabeth Sugg aged 27 is an English fashion and beauty vlogger, YouTuber, and author. She is best known by her YouTube username Zoella. Her debut novel, Girl Online, was released in November 2014 and broke the record for highest first-week sales of a first-time novelist.
she has an estimated net worth of £2.5 million as well as this she has a huge following on all social media platforms and over 11 million subscribers on you tube alone. moreover she has released self-tilted UK beauty products.
Website
her website is https://www.zoella.co.uk/
on her website there are links in the top right corner of the page for all her social media platforms as well as her blog and you tube channel. the colours used are very girl and bright which you would expect from a female blogger/vlogger who has her own makeup line. there are tabs buttons aswell as a search bar which gives the audience easier access to all her contents. her name is clearly shown in the top right corner in its well known hand written font.
the website is clearly focused towards the female audience more than the male, this is evident with the first tab 'beauty' which gives you the options of 'hair','makeup' and 'skin care', because most of these topics it is obvious that its aimed at a female audience espcially of the ages between 13- mid twenties.
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